Dollarized benefits of modern biofeedback training to salespeople. 

Increased sales via:  

• Persistence in prospecting.
• Resilience in the face of rejection.
• More accuracy in qualifying prospects.
• Clearer listening and empathy.  Quicker and deeper rapport.
• More creative presentations to meet needs.
• Greater charisma, melodious voice, likeable demeanor.
• Better flexibility in approaches to closing.
• Stronger ability to stay on point and recall details of conversation.
• Improved cognitive skills for problem solving.
• Increased capacity for details, thinking ahead and envisioning completion.
• Ability to keep it together under pressure and stay in The Zone.

1. Higher closing ratio
2. Higher profit sales
3. Greater customer loyalty
4. More timely and complete follow-through.  
5. Improved sales initiation or project implementation.
6. Fewer complaints/returns/rejections.
7. More complete, accurate and timely administrative reporting.
8. Fewer personality problems, smoother intra-company working relations.   
9. Lower turnover.

No one can say for sure which of these areas will be impacted, but for 80% of trainees, several of these line items will be improved by 25% or more.  Generally the areas in greatest need of improvement will respond first. 

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